Sustainability
Sustainability
Born in Finland, where sustainability is a way of life, Jääde is dedicated to delivering the purest natural spring water from Finland’s wilderness with both quality and sustainability in mind.
Sustainability implies that something can last indefinitely, and we hope Jääde can be enjoyed by generations to come.
Water Source
We carefully protect our water sources, as they are the essence of Jääde.
That’s why we use just 1% of the water collected in Lahti, ensuring our activities do not disrupt the natural renewal process.
Pure-Pak®
95% of Jääde’s Pure-Pak® packaging is made from renewable materials, making it more sustainable as it is derived from materials that naturally replenish over time.
The packaging is also carbon neutral, meaning that all carbon emissions from its production are fully offset.
Additionally, the Tethered Cap Pure-Twist Flip reduces plastic usage due to its lightweight design and helps prevent marine littering.
Bag-in-Box (BIB)
The BIB saves up to 80% in raw material usage compared to PET bottles, reducing supply chain footprint, storage space, and carbon emissions.
Its outer part is made of 75% recyclable corrugated box, while the inner bag consists of 53% renewable and recycled materials.
The design enables easy separation of the box and bag for efficient recycling.
